Nubiq ltd Announces the Launch of Whitepaper

From the Mobile World Congress in Barcelona last week, Nubiq Ltd announced the launch of their whitepaper - “The Growing Use of Mobile Websites for Business Communication and Promotion”. The paper provides an in-depth analysis of the lucrative business opportunities that are now available on the Mobile Web.

The Nubiq paper addresses the opportunities that are available over the Mobile Web and how businesses can leverage this, the best practices in doing so, and the next generation of the Mobile Web. The paper is available for free download from here.

Speaking at the Mobile World Congress last week, Hélène Haughney – Nubiq CEO commented; “With this paper we aim to provide a real insight into what is happening in the Mobile Web space, and how a business can best leverage the many opportunities now available”. The Mobile Web already seems to be causing a stir at the World Congress this year and with analyst predictions indicting growth scales faster than the PC Web, businesses must act now.”

Commenting on the release of the Nubiq paper Michael J. O’Farrell, Chair and Executive Director of the dotMobi Advisory Group stated “This paper gives a good indication of how the Mobile Web is evolving and the important role that industry best practices and published standards play in its development. Nubiq has demonstrated their commitment to supporting Mobile Web industry guidelines by diligently incorporating them into all of their highly-innovative product and service offerings.”

Nubiq, who demonstrated on the Irish pavilion at the Mobile World Congress last week, offer Mobile Web services for people in their business and personal lives. Recent announcements from Nubiq have included a partnership with O2 Ireland and T-Mobile the Netherlands.

About Nubiq:

Combining both Web2.0 and mobile Web2.0 technologies, Nubiq breaks down the barriers to mobile web adoption, by providing a directory service of 1 million mobile websites. Not only does Nubiq break down the barriers to mobile web adoption, they also seed entry into the mobile web by providing a mobile web presence creation service

Nubiq are working with a number of European Mobile Operators and are actively involved with the dotMobi Advisory Group (MAG) to define best practices and best models for mobile advertising.

For further information:
Hélène Haughney (hhaughney@nubiq.com)
Tel: +353 86 8504 947
Nubiq Website
Nubiq Mobile Website