Mobility As A Service (MaaS)


Key MaaS researchers in TSSG :

Frances Cleary , Abdullah HamidRicky Drohan, Pat Roche

“TSSG are currently undertaking research in this innovative research domain of MaaS with respect to the challenges and issues relating to Security and Privacy of Data”

Whitepapers:

pdf        The Future of Mobility as a Service(MaaS) A Case for EU and Irish Research

TSSG News Articles Of Interest:

TSSG news article    ITS Irelands’ Seminar on Transport Strategy & Trends

TSSG news article   MaaS Overview  Article  - coming soon

 

WHAT IS MOBILITY AS A SERVICE (MaaS) ?

The concept of MaaS is very new, conceived in 2014 by Sampo Hietanen of ITS Finland. Todate, there has not been much research outside of Finnish companies such as ITS Finland and MaaS.fi. As a consequence, there is a dearth of research in the field of MaaS. Despite this, there is consensus on the understanding of what MaaS is.

MaaS is a mobility distribution model where the transportation needs of individuals are satisfied by a service provider over a single interface (Hietanen, 2014). Furthermore, Rantsalia (2015) refers to a paradigm shift in personal transportation in which travelers use services for transportation, rather than using personal vehicles such as cars. This shift is fueled by a myriad of innovative new mobility service providers such as taxi companies, taxi hailing apps, or ride-sharing companies like Uber or Lyft . As a result, MaaS is gaining prominence as a possible solution to the long-standing challenge of seamless mobility, overcoming the boundaries between the different transport modes and achieving an integrated transport system for both people and goods.

MaaS describes a class of applications where traditional real-time control systems are enhanced by backbone services accessed via the mobile Internet (Richter et al., 2015). According to the Finnish Ministry of Transport and Communications (2014), it is envisaged that these services will take the form of service packages currently offered by mobile phone operators.